Descripción
First Edition (NAP). Once listed, this book will be the Only copy for sale on the Internet. A catalogue of the artist's works over a 33 year time. There is an introduction by George Lois titled 'The Palate of Palladino'. In total there are 47 unnumbered pages. Earlier, I listed a book titled Le Graphisme Americain a L'affiche: School of Visual Arts New York 1956-1987. It showcased the works of a number of artists, one of whom was Tony Palladino. This book is all Tony Palladino. And it is again published by The School Of Visual Arts Press with Silas Rhodes as the creative director. Describing the condition of the book is fairly easy. You can see the covers in the photos. They are in excellent shape. There's a little bit of light spotting on the white rear cover just adjacent to the spine. The interior of the book looks close to perfect. The pages are exceptionally clean and bright. There's one light fingerprint on one page. I didn't see any other soiling. I'm not seeing any creasing. There are no markings. No attachments. And no one has written their name or anything else anywhere in the book. In 1949, Palladino studied with the founding fathers of Abstract Expressionism, Mark Rothko and Robert Motherwell. The free-flowing, llinear and amorphous works of that movement were perfect outlets for his creativity. In receiving an award years later, this was said of him: 'Whatever Tony Palladino creates, it exudes style, beauty and a personal statement. Whether it?s a poster, a painting, a book jacket, a sculpture, a print ad or a television spot, the uniquely ubiquitous Palladino touch is always present and accounted for.' From George Lois in the Introduction: "Tony was light-years ahead of the world. Not the world of art students, but the world of artists! He adored Dada (before MOMA) and drew like a Fra Angelico. He digested Man Ray, Mondrian, Malevich, Magritte and Matisse and it came out pure Palladino. There is nobody even remotely like him. Certainly, Tony Palladino has been one of the great artists of my generation.' From his New York Times obituary: 'Tony Palladino was an innovative graphic designer and illustrator who created one of the most recognizable typographic titles in publishing and film history, the off-kilter, violently slashed block-letter rendering of "Psycho." Mr. Palladino said the design-- stark white letters torn and seemingly pasted together against a black background to resemble a ransom note--was intended to illustrate typographically the homicidal madness of the novel's protagonist, Norman Bates. Mr. Palladino was part of a young generation of advertising art directors and copywriters who emerged in the middle-to-late 1950s to drive what became known in the industry as a creative revolution in presenting clients' messages. Not tied to a particular employer, he consulted for a number of Madison Avenue agencies, bringing with him a modern art aesthetic, inspired by the Bauhaus less-is-more style and the visual language of Abstract Expressionism. On many projects he collaborated with some of the most renowned art directors and designers of the day, including George Lois, who was a former high school classmate, as well as Milton Glaser and R.O. Blechman. With them Mr. Palladino produced compelling typography for book jackets, posters and magazines, relying heavily on conceptual thinking--what Mr. Lois called "big idea" advertising--and wit.'. N° de ref. del artículo 003842
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