Readings in Electronic Commerce: SPHIGS Software - Tapa blanda

Ravi, Kalakota; Andrew, Whinston

9780201880601: Readings in Electronic Commerce: SPHIGS Software

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ISBN 10: 0201880601 ISBN 13: 9780201880601

Editorial: Addison Wesley, 1997

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Book by Kalakota Ravi Whinston Andrew B

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Rese�a del editor

Electronic commerce offers functionality and new ways of doing business that cannot be ignored. Readings in Electronic Commerce is a collection of research papers addressing issues facing academia and industry in the age of electronic commerce. Experts in the field come together with the goal of helping companies better understand the shape, structure, and operation of business in the coming millennium. Investments in electronic commerce introduce far-reaching organizational and technological issues. Each of the five parts covers important aspects of the role electronic commerce is playing in the strategy of business, providing value to both external and internal customers. Here is a collection of some of the best thinking from researchers who specialize in the various facets of electronic markets -- namely economics, finance, marketing, production and operations management-- as well as technology experts in the industry who are creating and specializing in the electronic commerce infrastructure. Highlights *Introduces the public policy issues you need to know when making business decisions.* Describes the cryptograpic protocols for secure electronic transactions required when a trusted third party is involved. *Presents the economic challenges and difficulties in the electronic commerce market. *Discusses several network payment models, including NetChequeA (R) and NetCash systems, and shows how the design of a payment system can influence its flexibility. *Explores the reasons behind the technical and operational concerns of electronic commerce, and offers solutions to these problems. 0201880601B04062001

Biograf�a del autor

Dr. Ravi Kalakota is a pioneer in the area of e-commerce. He is the CEO of e-Business Strategies, a technology research and consulting practice, and has consulted extensively with start-ups and Fortune 1000 companies. Andrew B. Whinston is the Cullen Chair Professor of Information Systems, Computer Science and Economics, IC2 Fellow, and Director of the Center for Information Systems Management at the University of Texas at Austin. His recent research interests are Internet pricing and application of client/server computing to support groups working collaboratively. 0201880601AB04022003

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EditorialAddison Wesley
A�o de publicaci�n1997
ISBN 10 0201880601
ISBN 13 9780201880601
Encuadernaci�nTapa blanda
N�mero de p�ginas368

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Readings in Electronic Commerce : SPHIGS Software

Whinston, Andrew, Kalakota, Ravi

Publicado por Addison Wesley Professional, 1996

ISBN 10: 0201880601 ISBN 13: 9780201880601

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Condici�n: Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. N� de ref. del art�culo: 3148892-75

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Readings in Electronic Commerce: Sphigs Software

Kalakota, Ravi and Andrew B. Whinston:

Publicado por Addison Wesley Pub Co Inc, 1997

ISBN 10: 0201880601 ISBN 13: 9780201880601

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Condici�n: Gut. 368 Seiten nice book ex Library Sprache: Englisch Gewicht in Gramm: 518 23,3 x 16,2 x 1,5 cm, Taschenbuch. N� de ref. del art�culo: 342847

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Readings on Electronic Commerce

Whinston, Andrew,

Publicado por Addison-Wesley Professional, 1996

ISBN 10: 0201880601 ISBN 13: 9780201880601

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Readings on Electronic Commerce

Whinston, Andrew,

Publicado por Addison-Wesley Professional, 1996

ISBN 10: 0201880601 ISBN 13: 9780201880601

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Condici�n: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide. N� de ref. del art�culo: ABTR-281025

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